
Olipop, See What’s Inside
Objective of Olipop, See What’s Inside, Campaign is to boost brand awareness and drive sales. This campaign focuses on highlighting the health-benefits of drinking Olipop, Olismart formula, compared to traditional sodas.
Platforms:
Paid Social Advertisements.
Brand Engagement, Pop-Ups.
Support:
Olipop uses the Olismart formula generated by scientists and nutritionists.
Contains no artificial flavors or high-fructose corn syrup.
Vegan, gluten-free, GMO-free, and digestive health support.
Retro Beverage Cart: Brand Activation Idea focuses on physically bringing the ingredients to consumers through a brand activation campaign.
Paid Social: Paid social advertisement showcasing real ingredients inside the beverage inside the vending machine.
Paid Social: Paid social advertisements showcasing old school soda tabs with Olipop.
Out-of-home: Out-of-home digital advertisement showcases a retro vending machine with the real ingredients rather than soda inside the shelves.
Paid Social: Paid social advertisement showcasing real ingredients inside the beverage inside the vending machine.